Copywriting
Copywriting To Capture Hearts and Minds
We have over 20 years of experience in marketing, social media, content creation, and web development across a variety of industries, including analytical chemistry, soap and shaving products, afro-pop and afrobeats, record labels, concerts, real estate, and travel and tourism.
Our copyright projects have included feature-benefits, user guides, technical specifications, brand positioning, product positioning, competitive comparisons, travel itineraries, and scientific papers. We are able to tailor our content to a variety of audiences, including B2B and B2C customers, in 98 countries.
Thanks to our deep understanding of marketing and branding principles, we can write content that resonates with a specific audience.
We have a team of experienced copywriters who are experts in their respective fields. We can write content that is engaging, informative, and persuasive. We also have a team of editors who will proofread your content for any errors.
We want to make sure that you are happy with your project, so we welcome your feedback at every stage of the process.
If you have any questions or would like to discuss your project in more detail, please contact us.
Copywriting Process
Our copyrighting process has four stages:
Project briefing: We meet with you to discuss your project goals, audience, and branding requirements.
Outline and style: We draft an outline of all the content that needs to be written, and provide several sections fully written for discussion and feedback. This ensures that we are on the same page and that the content will meet your expectations.
Copywriting: We write all content following the agreed-upon voice, tone, style, language, and grade level. We use our expertise to create content that is engaging, informative, and persuasive.
Editing: A proofreader we work with corrects any errors in the content, and deliver the final project to you. We also provide you with a revision period so that you can make any final changes.
We want to make sure that you are happy with your project, so we welcome your feedback at every stage of the process.